Services

I love to consult with individuals, small businesses, and larger groups. Contact me to discuss which services would be most beneficial for you! I am happy to work with all budgets to figure out how to effectively work together.

Analytics 

  • Analyze data from a variety of sources – web, social media, email, non-digital
  • Identify key insights and learnings
  • Help craft best practices
  • Provide ongoing analytics reporting
  • Create Workspaces (dashboards) in Adobe Analytics
  • Set up visualizations in PowerBI or Tableau
  • Set up Google Analytics tracking
  • Consult on Adobe Analytics implementation
  • Provide training in Google Analytics or Adobe Analytics

Web Sites

  • Publish content
  • Audit content (optimize content for search [SEO], remove or fix outdated content or links, copy edit)
  • Create content (brainstorm ideas for content, write content, copy edit)
  • Analytics (Set goals, report results via Google Analytics or Adobe Analytics, or platform-based analytics, like WordPress)
  • Work with developers on the user experience (of your website and/or content management system)
  • Resize images

Social Media

  • Determine which social platforms would be most beneficial to meet your goals
  • Set up social media accounts
  • Create content (brainstorm ideas for content, write it, copy edit, version out by social channel, resize images)
  • Publish content (whether I write it or someone else does)
  • Set up Facebook ads
  • Analytics (Set goals and report results)

Influencer Outreach

As a blogger and creator/former manager of a local influencer network (ChicagoRunningBloggers.com), I have extensive knowledge of how brands big and small can effectively work with influencers to share their messages. I can help with identifying bloggers and influencers and advise on how to work with them on content and strategy, follow-up and auditing for compliance, reporting results, and determining fair pricing.

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